Game of Thrones:
Legends
Match-3 RPG Mobile Game
Zynga
2022 - 2025
Role
Senior Product Manager
2nd Product Member on the team to build and release the game from scratch
Operated and managed the game after release
Context
IP-based Mobile Game, Collaboration with Warner Bros
Hit 10M+ downloads within initial release in July 2024
Game Overview
Game of Thrones: Legends is a Free-to-Play Match-3 RPG game targeting the mid-core audience. Fans of GOT can relive epic moments from the show in the game, collect iconic characters, and build teams with sophisticated strategies.
Monetization System
I was in charge of designing the core monetization system, which involved summoning, character progression, store design and offers design. Frequent economy monitoring and adjustments were also applied to ensure the health of the game.
Character Collection and Progression
Summoning System
Store and Offers
